A product manager is responsible for the development and success of a product (line).
Product management is a strategic role that oversees the development, launch and ongoing management of a product. Product managers act as a bridge between customers, stakeholders and production. They ensure that the product meets market needs and aligns with the company's goals. The key roles and responsibilities of a product manager include:
- Developing a product concept
- Monitoring market trends
- Monitoring prices and margins
- Keeping a close eye on costs
- Collecting and maintaining information on product performance
- Directing and managing the various departments involved in the production and sales process
I can assist with the following aspects of your product(s):
I can take your new product from the conceptual stage through to market launch. I can set up your supply chain and quality assurance system. For existing products, I can assist in optimising the products by engaging with your existing customer base, who are invaluable sources of insight, and implementing the ideas.